Getting to know Hampshire Gynaecologist
Founded by Professor Christian Phillips in 2004, Hampshire Gynaecologist offers a holistic approach to gynaecological problems. Serving Basingstoke, Hampshire and Berkshire, Christian and his team of highly skilled experts deliver a private service focused on patient comfort.
As one of the leading consultants in the field of urogynaecology and pelvic floor issues, Christian founded Hampshire Gynaecologist with a considered approach and emphasis on the very best advice and care.
In addition to his expertise here, he is the senior practitioner at Hampshire Hospitals Basingstoke, and consults privately at Candover and Hampshire Clinics.
Hampshire Gynaecologist’s vision
With a modern theme in mind, Christian approached us in 2020 to completely redesign Hampshire Gynaecologist’s website. To refresh the existing website, we felt that a soft colour palette paired with easy navigation and engaging menus would increase Hampshire Gynaecologist’s online visibility.
With a small budget and timeframe of two months, we chose an existing theme to ensure completion of the project, and revised theme colours and elements to deliver an original end result.
Phase 1: Website redesign
The initial phase of Hampshire Gynaecologist’s redesign focused on the development of a new website. We worked closely with Christian to identify brand goals and preferred style elements.
During phase 1, we focused on:
Hampshire Gynaecologist’s full website redesign and development, supported by WordPress and an existing Avada theme.
The hosting of the website; to ensure we had full control, we hosted it on our own platform.
Phase 2: SEO
Once we had completed the initial design, we focused on SEO to deliver organic search results to Hampshire Gynaecologist’s website.
During this phase, we focused on:
Keyword research, and the revision of existing content to ensure it was optimised for the identified search terms.
The optimisation of the website’s backend to ensure all titles, urls, page descriptions and targeted keywords were set to aid local visibility through search engines.
Ongoing maintenance
Alongside the initial phases of redesign, we continue to deliver ongoing maintenance to Hampshire Gynaecologist. We update the theme and plugin, to ensure the website isn’t at risk of crashing, and regularly re-equip security measures to fend off malicious intent.
Christian’s eagerness to implement a modern take on Hampshire Gynaecologist, combined with our ability to deliver upon the brief, to the budget and within a specified time frame, has continued to achieve successful results.
“LS Media and Marketing have been prompt and professional, and delivered a website and service that is more than I could have imagined. On time, and on budget, Lilly has gone above and beyond the call of duty in ensuring the final website is secure, and better looking than I could have imagined.”
